List smart

Not all home-selling methods keep your best interests in mind. The traditional approach can lead to accumulating days on market, public price reductions, and missed buyer opportunities from the start. 

The 3-Phased Marketing Strategy allows us to control how it’s marketed and how your data is being used, enabling us to protect and promote your home’s value. Just as Hollywood releases trailers to build anticipation for a movie premiere, you can launch your listing multiple times to build similar demand. With this approach, we'll help ensure your home gets the attention, interest, and offers it deserves.

Start the home-selling process with time on your side. Unlike traditional brokerages that immediately launch your listing to the public, exposing it to negative metrics that impact its value like days on market and price drop history, Compass gives you a strategic head start. We showcase your home to our network of top agents and their serious buyers, allowing us to gather honest feedback on pricing with time to make adjustments before going public.

Publicly launch your property as a Compass Coming Soon exclusively on Compass.com. This allows you to build buyer anticipation and interest, while staying protected from days on market and price drop history. We’ll share key engagement insights on your listing, and all inquiries will come directly to us, rather than other agents who may prioritize their own listings.

Backed by a validated pricing strategy and early buyer demand, your home is positioned for an efficient, lucrative sale, delivering the best possible outcome when it goes live on all public websites.

We believe selling your home should feel as personal and considered as the home itself. Our 3-Phased Marketing Strategy offers distinct pathways that are crafted to align with your goals, your timing, and your vision.

To help you make the most informed decision, we’ve outlined all available options in 3-Phased Marketing Strategy.